Thursday, June 16, 2005
Million Play With New Walkman Phone
We took delivery of a new Sony Ericsson Walkman phone today. We got it because of the sponsorship deal we have helped to negotiate between Sony Ericsson one of our artist clients. It has confirmed our belief that the mobile phone vs 'pure play' music devices, such as iPod, is going to be a fascinating and hard fought battle between huge hardware manufacturers. What does this mean for artists? Million believes there is more opportunity than ever before to get your music in front of your audience. But opportunity does not necessarily mean it will be easier. The questions surrounding copyrights, royalties and reporting are becoming more complex than ever before as different business models across multiple territores become commonplace. And thats where we come in....
Posted by Neil Cartwright at 10:40 pm